Lucid Moisturiser Dry Skin 50mlAnnique’s No.1 moisturiser — deep, lasting hydration for dry, dehydrated and mature skin.What It DoesDry and dehydrated skin needs more than a surface fix. Factors like South Africa’s harsh climate — from the intense dry heat of the interior to the biting cold of winter — strip moisture from the skin faster than most moisturisers can replace it. The Annique Rooibos Lucid Moisturiser Dry Skin was developed with exactly these conditions in mind.This is Annique’s best-selling product, and for good reason. Its unique consistency delivers a deep moisturising action that penetrates beyond the surface, raising the skin’s moisture levels and restoring a genuine sense of suppleness and comfort. It soothes on contact, works immediately and continues to support the skin’s moisture barrier throughout the day.Formulated with Shea Butter, Macadamia Nut Oil, Green Rooibos Extract, AquaVital and Pre- and Probiotics, it nourishes, protects and supports the skin’s natural balance — leaving skin visibly more radiant, soft and comfortable with regular use.Key Ingredients & BenefitsShea Butter A deeply nourishing and emollient ingredient that softens and conditions dry skin. Shea Butter creates a protective layer that helps lock in moisture and prevent water loss, making it especially effective for very dry or mature skin.Macadamia Nut Oil Rich in fatty acids that closely mimic the skin’s own natural oils. Macadamia Nut Oil absorbs easily and helps restore suppleness and smoothness to dry, tight or dehydrated skin.Green Rooibos Extract (Aspalathus Linearis) Annique’s signature ingredient, rich in antioxidants and valued for its anti-inflammatory and soothing properties. Green Rooibos helps calm irritation, protect against environmental stress and support overall skin health and comfort.AquaVital A specialist hydrating active that supports the skin’s ability to attract and retain moisture. AquaVital helps deliver the immediate and sustained hydration that dry and dehydrated skin needs throughout the day.Pre- and Probiotics Support the skin’s natural microbiome — the healthy balance of microorganisms that play an important role in maintaining the skin barrier. A balanced microbiome helps the skin defend itself against dryness, sensitivity and environmental damage.What It ImprovesSkin moisture levels and hydrationSkin suppleness and softnessSkin radiance and complexionDryness, tightness and discomfortSkin barrier strength and resilienceWho It’s ForDry and dehydrated skin The primary target for this formula — designed to deliver deep, lasting moisture to skin that struggles to retain adequate hydration.Mature skin As skin ages it produces less natural oil and loses moisture more rapidly. This formula supports mature skin’s need for richer, more intensive hydration.Sensitive skin The inclusion of Rooibos and gentle, skin-supportive actives makes this suitable for sensitive skin that needs effective moisture without irritation.People in dry or cold climates Specifically developed with South Africa’s challenging climatic conditions in mind — ideal for those in dry inland regions or areas that experience extreme cold.How To UseCleanse and tone skin before application.Apply your preferred Annique serum suited to your skin type.Press the Lucid Moisturiser Dry Skin gently onto the skin.Reapply gently throughout the day as needed.Can be applied over foundation during the day.For best results, follow with Essense Skin Detox and Forever Young Revitalising Cream for an even higher level of intense moisture and suppleness.Pairs Well WithLucid Night CreamLucid FreshenerForever Young Revitalising CreamForever Young Eye TherapyEssense Moisture SerumEssense Skin DetoxEssense Moisture MasqueEssense Derma Protect SPF 20Forever Healthy OptiMegaForever Healthy NADFrequently Asked QuestionsWhy is this Annique’s number one selling product? The Lucid Moisturiser Dry Skin has earned its reputation through consistent results. Its unique formula delivers genuine, deep hydration — not just surface softness — making it a trusted daily essential for thousands of Annique customers across South Africa.Can I use this if I have sensitive skin? Yes. This formula is suitable for sensitive skin. The Rooibos extract and carefully selected ingredients are chosen to soothe rather than irritate, making it a safe choice for reactive skin types.Can I apply this over my foundation? Yes. The formula is suitable for reapplication during the day, including over foundation, without disturbing your makeup.Is this suitable for mature skin? Yes. Mature skin tends to be drier and loses moisture more quickly. The rich, deeply hydrating formula of the Lucid Moisturiser Dry Skin makes it particularly well suited to the needs of mature skin.Do I need to use a serum underneath? For best results, yes. Annique recommends applying a serum suited to your skin type before your moisturiser. The Essense Moisture Serum pairs particularly well with this product for enhanced hydration.Is this suitable for South Africa’s climate? Yes — in fact it was specifically developed with South Africa’s harsh and varied climate in mind. Whether you live in a hot, dry region or experience extreme cold, this formula is designed to keep skin deeply hydrated and protected. Please leave this field emptySubscribe to our Newsletter!Sign up to receive your exclusive discount, and keep up to date on our latest products & offers!We don’t spam! Read our privacy policy for more info.Thank you - check you email to confirm your subscription!
